Social Media: The Rule Of Thirds
The ‘rule of thirds’. That’s a just a photography thing, right? Nope.
The same can be said for small business social media content. Particularly (I find) with Facebook.
How this works:
1/3 of your social media content should focus on your business.
1/3 of your content should share industry news or useful tips.
1/3 of your content should engage with your client base. Ask questions that encourage a chat! Show ‘behind the scenes’ of your business with video. Create conversation.
Go easy on the heavy sell. You want to add value to your customers. Build trust. Show your personality.
See? The rule of thirds applies to you too. Questions? Ask away. Don’t be shy. Send me a message if you prefer.